Keeping customers engaged in the home and kitchen category can be challenging. With so many brands competing on price and new products launching constantly, it’s difficult to build long-term customer relationships—not just one-time purchases.
That’s why Prepara, an award-winning kitchenware brand known for its smart, design-forward food prep tools, partnered with Akohub. Instead of relying solely on discounts, the brand implemented a loyalty experience that rewards engagement, builds satisfaction, and encourages repeat purchases year-round.
Inside the Brand
Prepara is a modern kitchenware brand dedicated to making everyday cooking easier, fresher, and more enjoyable. The brand is best known for products such as:
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Herb Savor™ keepers that keep herbs fresh for weeks
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Evak™ airtight storage containers with patented air-expelling lids
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Food prep tools like juicers, salad choppers, spiralizers, and shakers
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Kitchen gadgets and organizers for efficient, clutter-free cooking
Step 1: Launching Points for Purchases
Using Akohub’s Loyalty Points, Prepara introduced a clear and motivating reward structure: customers earn points automatically with each purchase.
Routine kitchen tool orders now double as opportunities to earn rewards—encouraging shoppers to return and continue building their point balance
Step 2: Expanding Ways to Earn Rewards
Through Akohub’s Reward Earning Rules, Prepara added new engagement actions beyond purchases. Customers can earn additional points by celebrating a birthday and connecting a social account
Step 3: Launching the Loyalty Widget
With Akohub’s customizable Loyalty Widget, Prepara brought its rewards program front and center on their storefront. Shoppers can instantly view their points, access rewards, and track progress—all without leaving the page.
Step 4: Enabling 1-Click Redemption
Using Akohub’s 1-Click Redemption widget, Prepara made reward redemption frictionless.
Customers can apply their points instantly at checkout—no manual codes, no confusion—making each purchase more satisfying and helping reduce cart abandonment.
Step 5: Introducing Store Credits
For high-value customers or special campaigns, Prepara leverages Akohub’s Store Credit feature. Store credits give shoppers flexible value to spend on future orders, helping drive repeat purchases without relying on traditional discounting.
Step 6: Encouraging Word-of-Mouth Through Referrals
With Akohub’s referral tools, Prepara empowered customers to share their favorite kitchen innovations with friends and family. By enabling refer-a-friend rewards, the brand created a simple but powerful growth loop:
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Existing customers refer new shoppers and get 10% off
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New customers receive 10% off on their first purchase
Build Your Own Loyalty Experience
Prepara proves that loyalty isn’t built solely on product quality—it’s built through consistent, rewarding customer experiences.
With Akohub, any Shopify store can launch a loyalty system that encourages repeat purchases, strengthens customer relationships, and supports long-term growth.
Start building your loyalty ecosystem today with Akohub’s Loyalty Points & Store Credit Programs.